The event, taking part in a Bolton Central Library at Crompton Place on Wednesday, March 15 between 1pm and 4.30pm, will provide knowledge in creating brand assets such as logos, imagery, and messaging.

The aim is to help brands understand how to apply these marketing materials across different channels, and to help them protect their company’s intellectual property and manage their online reputation.

A spokesperson for Bolton Library and Museum Services said: “Discover the importance of creating a unique and differentiated positioning for your business and learn how to develop a comprehensive brand strategy that resonates with your target audience.

“Accelerate your brand’s success with expert guidance and insight from our experienced trainers.

“With engaging presentations, interactive discussions, and practical tips, this workshop will provide you with the tools and knowledge you need to elevate your branding efforts.”

The ‘Build Your Brand & Brand Assets’ workshop will cover:

•Understanding Branding

• Defining Your Brand

• Building Brand Assets

• Managing and Protecting Your Brand

• Brand Execution and application in Marketing

This will be followed by a question-and-answer session.

Places of course must be reserved. To do so, and for further information, visit